Engelbert shared her excitement about the campaign: “Creating ‘Party of Dreams’ with Ariana Grande was a joy. This project fulfilled a long-held vision, blending creativity, pop culture, and a love for glamour in the most vibrant way. The festive energy of Swarovski shines through every detail.”
Grande also reflected on the campaign’s joyful essence, stating, “Dancing at the ‘Party of Dreams’ was unforgettable. The festive spirit, surrounded by glamour and Swarovski’s iconic sparkle, was electric. It’s an honour to bring this joy to the holiday season with Swarovski.”
The ‘Party of Dreams’ campaign is live across TV, print, digital, and Out-of-Home platforms, celebrating Swarovski’s festive spirit worldwide.
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