Launched last week, the campaign showcases a diverse lineup of influential figures, including award-winning actress Winona Ryder, legendary supermodel Iman, and renowned models Vittoria Ceretti, Mica Arganaraz, Karen Elson, and He Cong.
BE LOVE explores the many dimensions of love, encouraging personal expression and emotional connection. Ryder, best known for her roles in Heathers (1988), Beetlejuice (1988), and Edward Scissorhands (1990), shared her perspective on love as a powerful act of compassion.
“To truly love is to listen, to understand, and to embrace different perspectives. That, to me, is what love represents,” Ryder reflected.